ECP European Compliance Platform
Enforced · December 2024

GPSR Responsible Person — Already In Force

EU Regulation 2023/988 has applied since 13 December 2024. Compliance deadline guide for non-EU manufacturers and marketplace sellers.

GPSR has been in force since 13 December 2024. If you sell consumer products in the EU without a designated Responsible Person, you are already non-compliant with EU Regulation 2023/988. There is no grace period remaining. Market surveillance authorities are actively enforcing, and Amazon EU and eBay EU are requiring RP documentation from non-EU sellers.

GPSR Enforcement Timeline

23 June 2023
GPSR published in the Official Journal of the EU
EU Regulation 2023/988 on General Product Safety replaces the General Product Safety Directive (GPSD) 2001/95/EC. OJ L 2023/988.
13 December 2023
Entry into force (20 days after publication)
Regulation entered into law. 12-month transitional period began for economic operators to prepare.
13 December 2024 You are here
FULL ENFORCEMENT — GPSR applies to all consumer products
All non-EU manufacturers selling consumer products in the EU must have a designated Responsible Person from this date. No grace period remains.
2025–2026 — Ongoing
Market surveillance authorities actively enforcing
EU Member State market surveillance authorities (MSAs) are conducting product safety checks. Amazon EU and eBay EU require RP documentation. Online marketplace listings without RP details are being blocked.

Amazon EU and other EU marketplaces are actively requiring GPSR Responsible Person documentation. Non-EU sellers without a designated RP risk listing suspension, account restrictions, and removal of products from sale. Amazon began enforcing RP requirements ahead of the December 2024 GPSR enforcement date — sellers who have not acted are already non-compliant.

Who Must Comply and What Action Is Required

SituationStatusAction Required
Non-EU manufacturer — products in EU since before December 2024 ● Non-compliant if no RP Appoint a GPSR Responsible Person immediately. Update labels and documentation.
Non-EU Amazon EU / eBay EU seller ● Non-compliant if no RP Appoint RP and add RP name/address to all marketplace listings. Marketplace may block listings without this information.
Non-EU manufacturer launching new EU products ● Must appoint before launch Cannot enter EU market without a designated RP. Appoint and complete labelling before first shipment.
EU importer acting as Responsible Person ● Compliant Verify the RP role and mandate is documented in writing. Confirm RP name/address appears on product labels and Safety Gate registration is complete.
Non-EU manufacturer with EU distributor (distributor not acting as RP) ● Non-compliant if no RP designated A distributor who does not formally accept RP obligations cannot act as your Responsible Person. Appoint a dedicated RP service or formalise the distributor mandate.
B2B-only product — no consumer sales ● Outside GPSR scope Verify that the product is exclusively used by professionals in controlled environments. If the product could be purchased or used by consumers, GPSR likely applies.

How to Appoint a GPSR Responsible Person — 5 Steps

1
Confirm you need a Responsible Person

Any non-EU manufacturer whose consumer products are sold in the EU must appoint a Responsible Person established in the EU. This applies whether you sell through a distributor, importer, or directly via online marketplaces. If your products are sold to EU consumers, GPSR applies regardless of your business model.

2
Select an EU Responsible Person service

Your Responsible Person must be legally established (registered as a business) in the EU — not just a contact person or agent. Options include: a dedicated GPSR Responsible Person service provider, your EU importer if they agree to formally accept RP obligations in writing, or an EU-established subsidiary of your company. ECP connects non-EU manufacturers with GPSR Responsible Person services.

3
Sign a mandate agreement defining RP obligations

Formalise the arrangement with a written mandate. The mandate must define: the specific products covered, the RP's obligations (holding technical documentation, liaising with market surveillance authorities, registering in Safety Gate, handling safety incidents), and the duration and termination conditions.

4
Update product labels and marketplace listings

Product labels and packaging must include the EU Responsible Person's name and EU postal address. Online marketplace listings (Amazon, eBay, etc.) must also display this information. For products already on the market without RP information on the label, a label update or a clearly attached addendum label may be required — confirm the acceptable approach with your market surveillance authority.

5
Register in Safety Gate (EU product safety portal)

The EU Responsible Person must register product and contact information in Safety Gate, the EU's product safety notification portal operated by the European Commission. This enables market surveillance authorities to contact the RP directly in the event of safety concerns or incidents. Registration in Safety Gate is an ongoing RP obligation, not a one-time step.

Frequently Asked Questions

Is GPSR Responsible Person still required in 2026?

Yes. GPSR (EU Regulation 2023/988) has been fully enforced since 13 December 2024 and remains in force in 2025 and 2026. The requirement to designate a Responsible Person established in the EU is permanent — there is no expiry date or review scheduled. Non-EU manufacturers without a designated RP are non-compliant today.

What happens if I don't have a GPSR Responsible Person?

Without a GPSR Responsible Person: market surveillance authorities may order product withdrawal, recall, or issue fines; Amazon EU and eBay EU may block or remove listings; you cannot legally place new consumer products on the EU market; and you face joint liability for product safety incidents. The practical first consequence for most non-EU sellers is marketplace enforcement — Amazon EU has been requiring RP documentation since before the December 2024 deadline.

Does GPSR apply to B2B products?

GPSR applies to consumer products — products intended for consumers or reasonably foreseeable to be used by consumers. Pure B2B industrial products used exclusively by professionals in controlled settings are generally outside GPSR scope. However, many products with dual B2B and consumer applications fall within GPSR scope. If your product could be purchased or used by a consumer — including via online retail or resale channels — GPSR likely applies.

Can my EU importer act as my GPSR Responsible Person?

Yes, if they formally accept the RP obligations in writing. An EU importer may act as your Responsible Person if they are established in the EU and willing to accept all GPSR RP duties: holding technical documentation, liaising with market surveillance authorities, registering in Safety Gate, and managing safety incidents. This must be formalised in a written mandate — an informal arrangement is not sufficient.

Does GPSR apply to Amazon and eBay sellers from outside the EU?

Yes. Amazon EU and eBay EU are actively requiring GPSR Responsible Person documentation from non-EU sellers. Amazon began enforcing this requirement in 2024 ahead of the December deadline. Sellers without a designated RP risk listing suspension and account restrictions. The RP's name and EU postal address must appear on product listings and labelling. This applies to all non-EU sellers on EU marketplace platforms, regardless of product category.

Find a GPSR Responsible Person — avoid marketplace blocking

ECP connects non-EU manufacturers and marketplace sellers with EU Responsible Person services that are already registered in Safety Gate and can onboard quickly. Submit a request and receive structured responses with scope, pricing, and timelines.

Submit a request on eucertify.com → Find a GPSR Responsible Person

Ready to move forward?

Submit one structured request on ECP and receive proposals from relevant EU compliance service providers. Free, no commitment.